Residential
Land potential, unlocked.
We partner with landowners to identify and unlock residential development opportunities across London, the Home Counties and the wider South East.
From underused buildings, infill plots and larger landholdings, we assess development potential and create a clear pathway through planning, design and delivery.
Our approach is practical, commercially focused and tailored to each landowner and site.
Discuss your land with us
A development partner for landowners
Land can have significant development potential without having an obvious or immediate route to realising it.
Policy updates, planning constraints, design considerations, access, infrastructure and development costs introduce significant risk to the development process and can make it difficult for landowners to understand what is achievable and how best to unlock full potential.
Unity provides the expertise and resources needed to evaluate an opportunity, establish a viable development strategy and manage the process from initial assessment through to planning and delivery. Our extensive experience working with private and institutional investors allows us to navigate complex planning procedures and deliver value.
We work collaboratively with landowners, offering flexible commercial structures that align our interests with the successful outcome of the project.
The opportunities we consider
Larger landholdings
Agricultural, edge-of-settlement or other land where a longer-term planning strategy could unlock residential value.
We focus on opportunities where good design, informed planning and active development management can create a positive outcome for both the landowner and the surrounding area.
Infill and overlooked land
Yards, vacant plots and underused areas within existing residential neighbourhoods.
Brownfield and existing buildings
Commercial, institutional or other previously developed sites that may be suitable for conversion or residential redevelopment.
Large residential plots
Larger residential properties where carefully considered development may be possible.
How we work
Initial assessment
We undertake an initial review of the site, its planning context, access, surrounding uses and likely development potential.
Development strategy
Where an opportunity is identified, we establish the most appropriate planning, design and commercial strategy for the land.
Landowner agreement
We agree a structure that reflects the circumstances of the landowner and the site. This may include an option agreement, conditional purchase, promotion agreement or joint venture.
Planning and design
We appoint and manage the appropriate professional team, which may include architects, planning consultants, engineers, surveyors and specialist advisers.
Delivery or value realisation
Following planning, we can progress the development, acquire the land or work with the landowner to realise its enhanced value. Our access t
Why work with Unity?
Development-led thinking
We consider planning, design, construction, viability and market demand together, ensuring that proposals are both deliverable and commercially sound.
Hands-on management
We take an active role throughout the process, coordinating the professional team and driving the opportunity forward.
Flexible partnerships
Every landowner has different priorities. We structure our involvement around the site, the level of risk and the desired outcome.
Aligned interests
Our commercial approach can be linked to the value we create, ensuring that we are focused on achieving the strongest possible result.
A considered approach
Successful residential development must respond to its surroundings. We seek to create well-designed homes that complement and enhance their location.
Do you own land with development potential?
You do not need to have planning permission or a fully developed proposal before contacting us.
Whether you own an underused building, a vacant plot or a larger landholding, we can provide an initial view on its potential and explain the possible next steps.
All enquiries are treated confidentially and without obligation.
Speak to us about your land

